Hi, I’m Nayeon (naa·yuhn). I’m based in Brooklyn, NY and I create branding, motion, and advertising in the fields of art, lifestyle, fashion, and beauty.


ROLLOA

(Visual identity) (Creative Direction) (Web/Digital Design)


KEPSUUL

(Branding) (Digital Design) (Motion Graphics) (Art Direction)


SUPERSTRUCT

(Creative Direction) (Motion Design) (Digital/Print Design) (Illustration)

KROMA

(Creative Direction) (Print Design)

LUNAGILD

(Visual Identity) (Web Design) (Motion Graphics)


BHF HOME

(Product Development)


ANNA SUI

(Digital Design) (E-commerce) (Set Production)






KEPSUUL KROMA CAMPAIGN

2022 (Creative Direction) (Print Design) The Kepsuul Kroma campaign embraced a whimsical and storytelling approach to highlight the vibrant personality of Kepsuul’s colorful shelving. This creative initiative featured playful gloves interacting with mysterious items, adding a sense of intrigue and fun to the imagery.